CANDDi integrates with almost all email platforms which support 'merge tags' or 'personalising' emails. CANDDi integrates by creating 'individual URL links' for each visitor.

In order to integrate with CANDDi your mail platform needs the ability to send personalised emails to each individual recipient. Almost every email platform supports this, however this functionality has different names in different platforms: Merge Tags, Merge Fields and Personalisation are just some of the terms that we've come across.

In the case of Vertical Response, they use the following tags:
First Name: {FIRST_NAME}
Last Name: {LAST_NAME}
Email: {EMAIL_ADDRESS}

For every link in your email you need to create a 'CANDDi Integration' URL. This URL should look something like this:

http://YOUR_URL?ce={EMAIL_ADDRESS}&cfn={FIRST_NAME}&cln={LAST_NAME}

When your email is sent then Vertical Response will replace these Merge Tags with the correct values. We recommend testing this before you send anything.

If you are not clear on how to use your email platform, Vertical Response offer free customer support here.

Have more questions? Contact us at hello@canddi.com or 0161 414 1080
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