Vertical Response merge tags

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CANDDi integrates with almost all email platforms which support "merge tags" or "personalising" emails. CANDDi integrates by creating "individual URL links" for each visitor.  

 

Merge Fields

In order to integrate with CANDDi your mail platform needs the ability to send personalised emails to each individual recipient.  Almost all email platforms support this.  However, this functionality has different names in different platforms: Merge Tags, Merge Fields, Personalisation are just some of the terms that we've come across.

In the case of Vertical Response, they use the following tags:

First Name: {FIRST_NAME}

Last Name: {LAST_NAME}

Email: {EMAIL_ADDRESS}

Integration:

For every link in your email you need to create a "CANDDi Integration" URL. This URL should look something like this:

http://YOUR_URL?ce={EMAIL_ADDRESS}&cfn={FIRST_NAME}&cln={LAST_NAME}

When your email is sent then Vertical Response will replace these Merge Tags with the correct values.

We recommend testing this before you send.

Any questions please feel free to email help@canddi.com and we can help validate that this works correctly.

If you are not clear on how to use your email platform, Vertical Response offer free customer support http://help.verticalresponse.com/

 

 

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