What is Lead Scoring?

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CANDDi Lead Scoring is a super streamlined way of seeing which of the prospects in your dashboard are the hottest.

A visitor's score depends on which pages of your site they visited, where they came from, and how many pages they looked at in a particular session, etc.

Lead score is displayed as a number on the top right of a contact card, above the Lead Grade (what's this?) which shows as a letter.

You can customise what activities on your site give the visitor a higher score, and how long it takes for the score to "decay" (if a while has passed since the visitor was on your website, the score will gradually go down, so you can always tell who's hot now).

 

You can then make streams based on Lead Score, or share only the hottest leads with your sales team via the CANDDi Mobile App or your CRM!

 

e.g. Lead Score higher than 20

 

Lead Scoring is available on CANDDi Premium packages and above - please speak to your Account Developer to enable and configure it on your account! 

 

Want to know how to set up your Lead Scoring?

 

If you want more help on any of the above, please contact us on 0161 414 1080 or help@canddi.com

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